Architelos’ NameSentry℠ Abuse Mitigation Service Adopted by 44% of New Generic Top Level Domains.

Rightside Joins Donuts in Adopting NameSentry

LEESBURG, Va., May 1 2014—Architelos, Inc., the premier provider of automated domain name abuse detection and mitigation services, announced it has reached 44% market share for its SaaS based NameSentry abuse detection and mitigation service. According to ICANN, it has signed registry agreements for 386 new generic Top Level Domains (gTLDs); a signed registry agreement is the first and critical step in the launch of any new gTLD. Architelos has implemented, or is in the process of implementing NameSentry abuse detection and mitigation service for 172 or 44% of the new gTLDs. “We invested in NameSentry ahead of the market, and it is now in use by existing as well as new gTLDs for almost two years,” said Alexa Raad, CEO of Architelos. “This is a wonderful milestone for us to achieve.”

Architelos recently concluded an agreement with Rightside™ for providing NameSentry abuse detection and mitigation service for all gTLDs operated on Rightside’s registry platform. The agreement covers implementation of NameSentry for all of the strings applied for by Rightside Registry and those applied for by Donuts. “We carefully considered the new service providers and came to the conclusion that Architelos’ NameSentry was the right choice for Rightside and Donuts TLDs. It is another step in fulfilling our commitment to combat potential abuses and add protections that intentionally exceed those required by ICANN” said Jeff Eckhaus, SVP Market Development and Policy at Rightside.

Architelos’ pioneering NameSentry service enables new gTLDs to not only comply with regulatory requirements for managing security threats such as domain name abuse, but also to build and maintain a safe and reputable namespace, with low commitment and low overhead.

About Architelos, Inc.

Architelos, Inc. provides SaaS-based TLD managed services solutions, and strategic consulting for clients in the domain name (DNS) industry. NameSentry, a patent-pending abuse detection and mitigation service, is the second SaaS based service launched by the company, after Business Case Builder in 2011. Architelos is unique in having over 30 years of experience in building, launching, and managing multi-million name gTLDs. Clients include new gTLDs, as well as existing generic Top Level Domain (gTLD) and Country Code (ccTLD) registries. Architelos has locations in Leesburg (VA), Los Angeles, (CA), Toronto (Canada) and Dublin (Ireland), as well as data centers in Toronto and Los Angeles. For more info follow Architelos on Twitter and Facebook or LinkedIn.

About Rightside

Rightside™, the domain name services division of Demand Media, Inc. (NYSE: DMD), inspires and delivers new possibilities for consumers and businesses to define and present themselves online. The company, with its affiliates, is a leading provider of domain name services, offering one of the industry’s most comprehensive platforms for the discovery, registration, development, and monetization of domain names. This includes 15 million names under management, the most widely used domain name reseller platform, more than 20,000 distribution partners, an award-winning retail registrar, the leading domain name auction service and an interest in more than 100 new Top Level Domain applications. Following the planned separation from Demand Media, Inc., Rightside will be home to some of the most admired brands in the industry, including eNom,, United TLD and NameJet (in partnership with Headquartered in Kirkland, WA, Rightside has offices in North America, Europe and Australia. For more information please visit