As a new gTLD, you’ve likely already chosen a back-end registry services provider. Yet even though your back-end provider has committed to Service Level Agreements (SLAs) and minimums in their contract, you are still the one responsible if there is ever an ICANN compliance violation. For this reason we advise that you invest in independent SLA monitoring.
Introducing TLD Verify
TLD Verify provides independent 3rd party verification that your back-end provider is meeting the minimum SLAs required by ICANN. With registry management and executive dashboard reporting, TLD Verify ensures you’re always up-to-date on the performance of your back-end registry service provider.
In addition to ensuring SLA compliance, you must also monitor eligibility requirements, which vary with restricted and community gTLDs. Just because a registrar implements one restricted new gTLD, doesn’t mean it will do the same for others. This can often create a barrier to entry for registrars that are put off by the added cost and complexity of the new gTLD’s requirements. Thus although eligibility restrictions were designed to secure or create value within your new gTLD, they can also narrow the number of registrars willing to carry it.
To help solve this problem, we created Registrant Check
Registrant Check is a subscription-based software that interacts with registrar systems to provide specialized registration mechanisms (including membership verification in community TLDs and registration eligibility required in certain open TLDs).
On the registrar side, the service provides the registrar an RDK with pre-built web forms and a simplified API to collect and submit necessary registrant eligibility data. The data is submitted directly to the registrant eligibility management system, not the registry, leaving the registration process intact. The key difference: Registrations that don’t resolve initially may be locked until they are cleared by the eligibility management system; which then accesses the registry with an operational role to a) initiate resolution b) remove locks and c) notify the registrar of approval (or possibly rejection).
On the gTLD registry operator side, Registrant Check provides a direct relationship and management tool for registrants, as well as up to date information on them. This information can be used to leverage any number of direct outreach and marketing programs. Depending on the type of gTLD and its operating model, consideration is always needed to include registrars in any additional product up-sell opportunities.
If you are interested in learning more about TLD Verify and/or Registrant Check contact us today!