Everything you should know about a TLD business case, but didn’t know to askPublished on CircleID, April 6, 2011, by Architelos CEO Alexa Raad
Applying for a new Top Level Domain is an expensive and lengthy process, costing an estimated $500K for application and various legal and professional services. Central to the application is the business case. Even though ICANN requires an albeit simple version, most applicants must have a credible business case, especially if they need to secure internal approval, or more importantly attract and secure outside investment. Given the truth to the... Read More