Business Case Builder: Step 2

2. ENTER YOUR DOMAIN VOLUME FORECASTS

With the click of one button you are then presented with a option of inputting your domain volume forecasts. From simply designed drop-down menus you choose what month to commence launch of Sunrise,Landrush and General Registration (or to leave it if its not relevant). Table 2 illustrates a partially complete screen where the user chooses to have a 3 month Sunrise period commencing in January with 15,000 domain volumes, 25,000 in February and 35,000 in March.  Landrush begins in April and runs for 2 months and then General Registration follows. The user s simply inputs 3 fields from the drop-down menus

  • Launch phase – Sunrise, Landrush or General Pricing (the model refers to the specific pricing and renewal drivers input in the assumptions tables)
  • Domain term – the user chooses the terms from a drop-down choice of 1,2,3,5 or 10 years
  • Timespan – the user simply inputs the domain volumes they expect to sell  month on month going out as far as 2025. Architelos are at hand to provide support in formulating these volumes and have at end a wealth of knowledge on every recent TLD launch to benchmark against

TABLE 2 (click the image to view larger): Entering Domain volume forecasts


If you would like to find out how we help, please contact Architelos.